Unstructured citation
A NAP mention embedded in other content, like a news article, blog post or event page.
An unstructured citation is a reference to your business details within editorial content rather than a formal listing: a local news mention, a sponsorship page, a blog roundup.
They are harder to produce at scale but carry weight because they look earned.
Where this applies
The ranked citation sites for the markets and industries this term shows up in.
See it in action
Citation Builder ranks the citation sites that put unstructured citation to work for your business, and builds your optimized citations.
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