NAP consistency
Having identical Name, Address and Phone data across every citation and directory.
NAP consistency means your business details read exactly the same everywhere they appear — same legal name, same address format, same phone number. Even small differences (“St.” vs “Street”) weaken the trust signal.
Inconsistent NAP data is one of the most common and damaging local-SEO problems, and it now affects AI-search answers as well as Google rankings.
See it in action
Citation Builder ranks and auto-builds the citation sites that put nap consistency to work for your business.
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