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Definition

Geo-grid rank tracking

Measuring a business's map-pack position from a grid of points around it, because local rankings change with the searcher's location.

A single local rank number is misleading, since the map pack a customer sees depends on where they are standing. Geo-grid tracking runs the same search from many points on a map (for example a 7 by 7 grid) and records the position at each one.

The result is a heat map that shows where a business is visible and where it drops out, which is far more useful for decisions than one average position.

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Where this applies

The ranked citation sites for the markets and industries this term shows up in.

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